Amazon seems to be more and more be the go-to place for pretty much everything – and after some research into its startup-supporting Launchpad, Innovate has fallen in love with Amazon a little bit more.

Amazon Launchpad are collaborating with crowdfunding platforms, venture capitalists and start-up accelerators to support young companies and startups. It is showcasing new products via the massive world of Amazon while being specifically designed to meet the needs of startups, needs that can be starkly different to more established companies.

If you haven’t already, take a look around the Launchpad site. It’s bursting with new innovation and potential. It’s exciting for us at Innovate to see such a major platform as Amazon reserving an amazing space just for new products and companies and helping new startups to step out, get noticed and make an impact.

The Launchpad programme is looking for startups funded by crowdfunding platforms, venture capitalists and start-up accelerators. If you don’t have funding, you need to be able to show strong proof of market fit. Here’s the place to look if you are interested: www.amazon.co.uk/gp/launchpad/signup/

If you’re not at this stage yet, we would be more than happy to look over your idea and work out the best way to get here – request our free information pack to start with.

In the meantime, take a look at all the wonderful new products. Could gifting new and ingenious products be your new Christmas tradition? We think it will definitely start being ours, and we know exactly where to look.