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Unlocking Success: Crowdfunding’s Role in Overcoming Market Failure

According to CB Insights, a staggering 42% of start-ups fail due to a lack of market need. However, crowdfunding is a remarkable avenue for entrepreneurs and inventors to validate their ideas, prove their market, and turn concepts into reality without investment. In this blog, we delve into the world of crowdfunding and explore some extraordinary [...]

How to buy customers and make more money from your product

Buying customers? Buying customers may sound strange at first. You have a product to sell to customers - you didn't want to buy anything from them? But thinking about sales and marketing as simply buying customers can help you make more sales, and if you get your pricing right this can lead to a lot [...]

Has the UK lost its innovative spirit?

Has the UK lost its Innovative spirit? The WIPO has published the 2022 Intellectual property indicators. The reading shows a harsh realisation that China is booming ahead, leaving the rest of the world behind in innovation. “China and the Republic of Korea register strong growth among the top five offices for a second consecutive year. [...]

A British delegation of inventors exhibits at the Concours Lépine, Paris

A British delegation of inventors exhibits at the Concours Lépine, Paris invention fair for the first time in history and win several medals. Innovate  Design , is proud to announce the participation of the British Delegation in Concours Lépine, the renowned international innovation competition. The event took place from the 27th of April till the [...]

Finalists announced for 2023 DIP competition

April 27, 2023 Press release   Finalists announced for 2023 DIP competition Judges cite “innovative solutions” for challenging brief Design students entering this year’s Design Innovation in Plastics (DIP) competition have addressed the brief with “out of the box thinking and innovative solutions”, according to head judge, Richard Brown, following the announcement of the finalists. [...]

World IP Day

World IP Day 2023 Today is World Intellectual Property Day, which is a great opportunity to highlight the role that Intellectual Property (IP) rights, such as, patents, trademarks, registered designs and copyright, play in encouraging innovation and creativity.  Here at Innovate, we understand the power of IP and have a wealth of experience of harnessing [...]

Understand your product’s potential

When you are developing a product you are developing something you can sell for a profit, something you can make a business from (assuming you are a for-profit business!). We define the goal of a product based on Josh Kaufman's definition, in three parts: A product customers want to buy At a price you are [...]

Don’t create a perfect product, ask Apple

Launch your product faster, and for less money as an MLP MLP or Minimum Loveable Product is the minimum product that customers will love, and nothing more. This is exactly what Apple did with the original iPhone. The first iPhone was a step change in mobile phone design, featuring one big touch screen and no [...]

The UK Innovation Revolution

Science, Innovation and Technology The UK government has announced a new Science, Innovation and Technology department, created to boost the UK economy. It has the potential to start an innovation revolution and has been met with approval by the UK's startup community. Katie Gallagher, Chair of the UK Tech Cluster Group, said "It is welcome [...]