13 January 2022
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Barbara Bouffard | Comments are off for this post
Lessons from the Apprentice: How to avoid designing a turd The Apprentice is back bigger than ever and returning after a two-year break due to Covid-19. In the first episode, candidates were asked to create a marketing campaign for a new cruise liner. The boys’ team led by Harry created a logo that many on [...]
7 January 2022
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Barbara Bouffard | Comments are off for this post
Entrepreneurship in 2022 Happy New Year! January is a great time to get inspired and turn an idea into a reality. Both The Apprentice and Dragons Den have new series starting on the 6th of January so it will be great to see some more entrepreneurship return to our screens! The Apprentice sees a group [...]
21 December 2021
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Barbara Bouffard | Comments are off for this post
Products to market 2021 As 2021 draws to an end, we are celebrating our clients and their inventions who have made it onto the market this year. We would love to share some with you. Although this year has been challenging with ongoing restrictions, we wanted to provide some inspiration going into the New Year (and [...]
5 November 2021
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Barbara Bouffard | Comments are off for this post
Aesthetic Appeal Vs Functionality Is aesthetic appeal more important than function? When designing a product, there are many things to consider, such as aesthetics and functionality. Sometimes these factors can work together in harmony, other times sacrifices need to be made. Irons An interesting example is that of the common clothes iron. Clothes irons are [...]
5 November 2021
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Barbara Bouffard | Comments are off for this post
Electronic Engineering While a wide and ever-growing discipline, electronic engineering is primarily the design of electronic circuits to achieve various functions. This would involve utilising the many different electronic components to manipulate electrical current to then preform specific tasks. This could involve tasks in communications, automation, signal processing, computation and much more. Electronics is a [...]
3 November 2021
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Barbara Bouffard | Comments are off for this post
Why do a patent search right now? You’ve googled your idea and come up empty handed… You tell yourself: ‘Nobody’s done this before.’ … Are you sure? Remember, absence of evidence is not evidence of absence. Or, as Baroness Karren Brady puts it: “To begin with, before you spend any more money, you need to [...]
16 July 2021
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James Mcinerny | Comments are off for this post
Crowdfunding. What is it? Crowdfunding, is where a business or enterprise, offers various incentives to a group of potential investors who donate funds in return for various rewards. Rather than having a nervous trip to the bank manager whereby you ask one source for a large amount of money, here you are effectively asking multiple [...]
