13 June 2023
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James Mcinerny | Comments are off for this post
How to buy customers and make more money from your product Buying customers may sound strange at first. You have a product to sell to customers - you didn't want to buy anything from them? But thinking about sales and marketing as simply buying customers can help you make more sales, and if you get [...]
6 June 2023
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Barbara Bouffard | Comments are off for this post
Has the UK lost its Innovative spirit? The WIPO has published the 2022 Intellectual property indicators. The reading shows a harsh realisation that China is booming ahead, leaving the rest of the world behind in innovation. “China and the Republic of Korea register strong growth among the top five offices for a second consecutive year. [...]
22 May 2023
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James Mcinerny | Comments are off for this post
Monetizing an app: 4 great options and 2 to avoid (at first!) How can you make money from an app? Recently several of our app clients have been asking for more information on monetizing their app so we decided to write an article on the topic. We created a list of some of the best [...]
8 May 2023
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Barbara Bouffard | Comments are off for this post
A British delegation of inventors exhibits at the Concours Lépine, Paris invention fair for the first time in history and win several medals. Innovate Design , is proud to announce the participation of the British Delegation in Concours Lépine, the renowned international innovation competition. The event took place from the 27th of April till the [...]
25 April 2023
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James Mcinerny | Comments are off for this post
World IP Day 2023 Today is World Intellectual Property Day, which is a great opportunity to highlight the role that Intellectual Property (IP) rights, such as, patents, trademarks, registered designs and copyright, play in encouraging innovation and creativity. Here at Innovate, we understand the power of IP and have a wealth of experience of harnessing [...]
14 April 2023
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James Mcinerny | Comments are off for this post
Understand your product's potential When you are developing a product you are developing something you can sell for a profit, something you can make a business from (assuming you are a for-profit business!). We define the goal of a product based on Josh Kaufman's definition, in three parts: A product customers want to buy At [...]
28 February 2023
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James Mcinerny | Comments are off for this post
Don't create a perfect product, ask Apple Launch your product faster, and for less money as an MLP MLP or Minimum Loveable Product is the minimum product that customers will love, and nothing more. This is exactly what Apple did with the original iPhone. The first iPhone was a step change in mobile phone design, [...]
14 February 2023
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James Mcinerny | Comments are off for this post
The UK Innovation Revolution Science, Innovation and Technology The UK government has announced a new Science, Innovation and Technology department, created to boost the UK economy. It has the potential to start an innovation revolution and has been met with approval by the UK's startup community. Katie Gallagher, Chair of the UK Tech Cluster Group, [...]
8 February 2023
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Barbara Bouffard | Comments are off for this post
Open Innovation, an opportunity for inventors. What is open Innovation? Open innovation refers to the approach of seeking input and ideas from outside as well as inside a company or organisation, to drive innovation. Thus, open innovation involves sharing knowledge and information about challenges and seeking ideas and solutions from outside the company or organisation. [...]
11 January 2023
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Barbara Bouffard | Comments are off for this post
Tom Karen inspirational Inventor An inspirational man who, as a boy fled Europe from the Nazis. He arrived in Bristol with nothing and eventually became one of the most successful and influential inventors and product designers of his time. He will be remembered for his unique and colourful products that were a reflection of the [...]
