25 April 2023 by James Mcinerny | Comments are off for this post World IP Day 2023 Today is World Intellectual Property Day, which is a great opportunity to highlight the role that Intellectual Property (IP) rights, such as, patents, trademarks, registered designs and copyright, play in encouraging innovation and creativity. Here at Innovate, we understand the power of IP and have a wealth of experience of harnessing [...]
14 April 2023 by James Mcinerny | Comments are off for this post When you are developing a product you are developing something you can sell for a profit, something you can make a business from (assuming you are a for-profit business!). We define the goal of a product based on Josh Kaufman's definition, in three parts: A product customers want to buy At a price you are [...]
28 February 2023 by James Mcinerny | Comments are off for this post Launch your product faster, and for less money as an MLP MLP or Minimum Loveable Product is the minimum product that customers will love, and nothing more. This is exactly what Apple did with the original iPhone. The first iPhone was a step change in mobile phone design, featuring one big touch screen and no [...]
14 February 2023 by James Mcinerny | Comments are off for this post Science, Innovation and Technology The UK government has announced a new Science, Innovation and Technology department, created to boost the UK economy. It has the potential to start an innovation revolution and has been met with approval by the UK's startup community. Katie Gallagher, Chair of the UK Tech Cluster Group, said "It is welcome [...]
8 February 2023 by Barbara Bouffard | Comments are off for this post What is open Innovation? Open innovation refers to the approach of seeking input and ideas from outside as well as inside a company or organisation, to drive innovation. Thus, open innovation involves sharing knowledge and information about challenges and seeking ideas and solutions from outside the company or organisation. This approach aims to tap into [...]
11 January 2023 by Barbara Bouffard | Comments are off for this post An inspirational man who, as a boy fled Europe from the Nazis. He arrived in Bristol with nothing and eventually became one of the most successful and influential inventors and product designers of his time. He will be remembered for his unique and colourful products that were a reflection of the era they were created [...]
4 January 2023 by Barbara Bouffard | Comments are off for this post Dragons’ den is back next Thursday at 20h00 on BBC 1. Top tips to pitch to Dragons' Den Over the years, we have had many of our clients pitching their idea in the den, some successful like Chris and Kathryn Baldrey-Chourio – Nana’s Manners, who secured £50,000 investment; some were not so lucky. So what [...]
29 November 2022 by Barbara Bouffard | Comments are off for this post Gas is a new app that focuses on being kind and building confidence among your friend group. The latest craze amongst teenagers in the US, you can “gas someone up” – pay them an anonymous compliment, to boost their confidence, using a set poll that removes the ability to cyber bully. With over 500,000 downloads [...]
22 November 2022 by James Mcinerny | Comments are off for this post Mango is investing £ 2.5 million in fashion start-ups A few months ago Mango announced it is creating a £2.5 million fashion start-up accelerator fund to help up to 50 companies develop their fashion businesses. For those who don't know, an accelerator typically helps early-stage companies which have developed a product to grow faster. They [...]
28 October 2022 by Barbara Bouffard | Comments are off for this post Licensing an Invention - the unknown way of commercialising an idea When we think of commercialising an invention, we often forget about licensing, however, it requires less capital investment and therefore you take less risks. Licensed products are all around us. You will have heard of licensing in the music industry or for large brands [...]
